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31 January 2012

Smiths News Premier Club £1000 cash prize incentive

Smiths News’s Premier Club has launched a new incentive programme for its members with £1000 in cash up for grabs. Starting from January until the end of December this year, Premier Club will be giving away three cash prizes every month to members who actively take part in all the promotional activity on offer. The first prize is £500 in cash, followed by £300 and £200 for second and third prize.

To be in with a chance to win the fantastic cash incentives, Premier Club members will be selected as winners based on their percentage year-on-year sales uplift on Premier Club promoted titles for the month. These titles will be listed in the monthly category management packs which are available on the Connect2U website and Smiths News website. Retailers must give every title the chance to sell and not send back early returns. They must also email their photographs of their displays to premierclub@smithsnews.co.uk showing how they have utilised the POS for this promotion.

Rachael Stewart-Davis, Promotional Executive for the Premier Club said:

“We are very pleased to offer these fantastic cash incentives to our members. To help our independent retailers increase their sales they should check out our monthly category management packs as each pack focuses on a different way on how to build on sales of magazines and newspapers.”

The winners will also be announced in the category management packs with their own top tips and hints on how they grew their sales to help inspire other retailers. In addition to the monthly winners, Premier Club will select an overall winner who is the most consistent top performer based on the criteria detailed above and they will be presented with a further £1000 at the end of the year.

For more information about this incentive and how you can become a Premier Club member please call 01905 745783. Retailers should email their display photos to: premierclub@smithsnews.co.uk.